Querytech Academy Querytech Academy Academy
Part of the Digital Strategy Architect Pathway

Certified Digital Strategy Specialist

Brand & Social Strategy

Real brand architecture strategy and social/influencer campaign management.

About 65 hours of real coursework

Enroll in this Pathway
The Credential

Certified Digital Strategy Specialist — Brand & Social Strategy

Finishing every course is not what earns this credential. You earn it by demonstrating all 2 required competencies through real, assessed evidence, then bringing them together in the Project below — reviewed end to end, not graded on attendance.

Digital Marketing and Growth Technologies

  • Strategic Brand Architecture
  • Social Media & Influencer Marketing

Course Sequence

"Develop the strategic layer of brand architecture: positioning, differentiation, and multi-platform expansion logic."

Included Modules
Brand Positioning Frameworks
Visual Differentiation Strategy
Naming & Narrative Alignment
Competitive Visual Audits
Brand System Expansion Logic
Multi-Platform Deployment Planning

"Run effective paid and organic social campaigns and structure influencer partnerships that perform."

Included Modules
Organic Social Strategy
Paid Social Advanced Tactics
Influencer Partnership Structures
Social Commerce

Skills Gained

  • Brand architecture strategy
  • Social media and influencer campaign management

Professional Competencies

  • • Brand and social strategy

Industry Tools

Hootsuite / Buffer Brand management platforms
The Project

Brand & Social Strategy Portfolio Project

Independent specialization capstone -- demonstrates the DSA-BRAND specialization's own competencies. Earned completely independently of any other DSA-Specialize specialization.

  1. 1

    Execute

    Brand & Social Strategy Portfolio Project

Ready to Start?

This program is part of the Digital Strategy Architect — Specialize Pathway. You'll pick your starting cohort for Certified Digital Strategy Specialist — Brand & Social Strategy — the first program in the pathway — on the next step.

Reserve Your Spot